Mobile Field Force Management-Why your business can’t live without it?
“Field Force is not an impermeable thing; instead, it morphs.”
In the current corporate sphere, businesses and mobile technology have united into a single entity, to enable the development of omnichannel field force management (FFM) solutions. The field force sector is a mature one, but it has been constantly evolving ever since its inception. As a matter of fact, field services were the earliest advocators of mobile technology in the 1990s.
Why Field Force Management?
Field force management tools help you to stay in control of your field employees by automating repetitive tasks and leaving only the most human-to- human interaction to your field force. The solution helps optimize the use of resources and field assets, hence enabling efficient growth with reduced costs to the field force.
There are multiple reasons which have led to the widespread popularity of the Field Force Automation solutions, owing to the credibility it earns from the end customers-the sales force and hence, has turned out to be an exclusive companion to every field agent.
Not sure why you need Field Force Management? Read Further!
1. Cloud Delivery
The mobile nature of multiple online businesses pave the path for cloud-based network infrastructure the ideal solution for field force management. Previously, when the manual field force solutions were in trend, it was quite cumbersome to implement traditional client/service architecture, with multiple compatibility issues. However, the growth of cloud-based technologies has led to the faster deployment and robust updates of multiple field force management solutions.
2. Robust Integration
Like all software-based systems, integration is crucial to the field force management segment. Currently, ERP Integration is the most sought out solution to centralize a business’s multiple software. In a similar fashion, BI integration helps with elevating workforce productivity and optimizing the route planning. CRM-field force management, on the other hand, are one of the best strategies for enhancing customer service rates. By integrating the two solutions, the field employees can have a detailed outlook over the interaction history of their customers, in an attempt to ultimately understand how best to interact with a customer.
3. Customer Experience Improvements
As we know, every business revolves around the needs of its end-customer. Field Force Management in a similar fashion, is the best-possible way to enhance customer service and satisfaction. WIth a faster turnaround time, easier spare parts availability, shorter arrival windows, and real-time communication, field agents find field force solutions complementary to their growth portfolio.
4. Real-Time Tracking
The only thing people still love from the 20th century? Live Telecast! Yes. It’s beyond NBA or IPL now, but real-time information is crucial to businesses than ever before. For example, if your field worker finished the job, they can input that information into the system, where one piece of data entry would reveal multiple information specs, including the time frame for the job to be completed, and the ETA for the next prospective project.
These 4 changes-though analyzed from a wider outlook-are set to evolve the way mobile field force management is today. In fact, the leading players in the field force market will be defined on the basis of custom apps being developed or, the way a business evolves as per the end-customers’ requirement.
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